Where Technology Meets Human Performance
At Mimic Sports, technology is the engine behind every story, simulation, and avatar we create. F Built for agencies, teams, and brands that move fast, our technology delivers scalable, cinematic-quality sports experiences — ensuring every play, activation, and conversation feels human, responsive, and unforgettable.
3D Scanning
High-fidelity 3D scanning allows us to digitize athletes with unmatched precision. Sports teams, agencies, and gear companies benefit from realistic digital doubles that can be licensed for advertising, training, and fan engagement. Scanning preserves body shape, facial detail, and equipment fit, enabling virtual product try-ons, digital merchandising, and avatar creation. It elevates campaigns with authenticity, while protecting athlete availability by providing always-ready, brand-safe digital assets.
Motion Capture & Animation
Motion capture transforms athletic performance into data-driven assets for training, broadcast, and storytelling. From marker-based mocap labs to markerless AI pose estimation and wearable IMU suits, we tailor capture methods to teams, athletes, and production goals. This tech powers biomechanics analysis, reduces injury risks, and creates lifelike animations for advertising. Integrated facial capture and blendshape systems ensure expressive avatars, making campaigns believable and training environments effective. It levels up precision, realism, and creative freedom across every domain of sports.
Real-Time Engines
Real-time engines like Unreal and Unity fuel our immersive content pipelines, from XR stadium activations to broadcast graphics. Agencies, sponsors, and teams rely on them to deliver interactive, cinematic-quality experiences that are updated instantly. These engines matter because they keep creative agile and scalable across platforms — from LED volume shoots to mixed-reality fan events. They level up reliability and speed while ensuring sports storytelling matches the energy of the game itself.
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AI & Digital Humans
AI powers lifelike avatars, conversational characters, and intelligent fan interactions. Sports brands and agencies use AI-driven speech, vision, and large language models to scale access to players, create multilingual campaigns, and personalize content. Facial animation, voice cloning, and generative workflows bring digital athletes to life with emotion and context. This technology matters because it protects athlete time while multiplying engagement opportunities. It levels up responsiveness, authenticity, and brand safety in a way no manual system can.
Analytics, Tracking & Visualization
Analytics turn raw performance and fan interactions into actionable intelligence. Player tracking, ball trajectory analysis, and rigging-based motion retargeting all contribute to measurable insights for coaches, broadcasters, and sponsors. Visualization pipelines transform data into compelling AR graphics, tactical breakdowns, and sponsor-ready overlays. This matters because ROI and performance must be provable. It levels up strategy, storytelling, and campaign optimization, ensuring every play and activation is backed by clear evidence and compelling visuals.
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